105.3 WEZL's Party in the Park 2017
Every year, 103.5 WEZL brings in rising country stars from Nashville to Charleston for the annual free summer concert series that happens every Tuesday in June. I was tasked with designing a new logo, promotional material, and creating hype on social media around the artists coming to perform.
Software used during this project: Adobe Photoshop, Adobe Illustrator, Adobe Premiere, Adobe After Effects and Cinema 4D
Logo Design
Our announcement video reached over 100,000 people in the Charleston area building excitement for the artist that were coming to perform. It was important to give this announcement the most production value with its limited budget – which we accomplished with the drone footage and use of motion with the 3D logo.
Poster Design
